A Campaign: Lonely Kids Club Autumn Winter 2013
I love a good quality t-shirt. As I was browsing the Lonely Kids Club online store, many solid, simple prints and drawings caught my eye. I could tell those t-shirts were unique and could be a staple in my wardrobe forever. So I'm happy to present the latest campaign from the Lonely Kids Club.
Based entirely in Sydney, Warwick the designer, owner and inspirer spends the time to make sure each t-shirt and garment is of great quality and fits his philosophy.
About Lonely Kids Club (taken from the website): "We choose unique and interesting artists to collaborate with for each range, to keep things fresh and unique. Each range begins as a broad concept and through the design process organically transpires into a theme. We also try restricting the amount of colours we use in each range, as we believe in simplicity as well as the theory that restrictions lead to further creativity"
Officially launched in the early months of 2011, Lonely Kids Club will definitely be here to stay, with every clothing item being inspired by a short story about a personal experience. And each product is mailed out with a personal message and a unique drawing, courtesy of Warwick; creating sentimental gifts for every lonely kid out there.